Sales

It is extremely important to realise that there is a sales person in every one of us.

From the children’s emotional blackmail to the negotiation of the pay packet or to the photos posted on social media, they all are a constant sale.

August 16, 2017

You don’t have a client, until he buys

When you are in Sales field, you get used to the fact that everything is unpredictable and there is no move more important or urgent than the other. It’s difficult to make a decision when we are in doubt about what we really wish for or when we are afraid of the consequences that will follow. Even when the need for a certain product is obvious, the satisfaction that we might get in the end, won’t make the decision any easier. This is exactly how a client feels, no matter when you meet him and no matter what product you’re […]
August 7, 2017
Emotions make customers buy

Emotions make customers buy

If a robot would call you to sell you a product that you need, would you be interested in listening what it has to say? Most surely not. This is why Sales requires emotions! Always, there must be a connection between the client and the sales agent. Think of it like a simple math equation: Emotion + Connection = Sale. It is in our nature to exchange emotions, based on this, we build perceptions and then, we take decisions. In sales, to understand the client’s need from the very beginning is not an easy thing, but it is mandatory to […]
July 31, 2017
A triangle with a role-play

A triangle with a role-play

As a sales agent, you know better than anyone, that promoting a product or a service that can fully satisfy a certain need of a client, is a 100% closed deal and that the benefits obtained in the end are in line with expectations. When you are in sales, things are not that simple as it seems – you are pushing a product and the buyer simply accept it as it is. The cases when the client is calling a salesman for his specific product and accepts his terms just like this, are quite rare! More often, there are negotiations, […]
July 10, 2017
Manipulation VS Persuasion

Manipulation VS Persuasion

In our private live, we surround ourselves with people with whom we share the same ideas and views. We maintain our relationships by showing respect and interest. Things are the same when we talk about business. The honesty we offer to our clients will reflect in the sales that we will manage to deal in the end. People often think that selling a product is the same as being able to manipulate people. You can’t be happy with such an opinion, especially if you know that what you’re offering to your clients is something really useful to them. First of […]